3 Indispensable Things to Know When Starting a Business

I’ve been speaking to people, and I don’t know if it’s because we’re in the first quarter of a new year or if there’s more confidence in the economy, but I’ve realized that many more people are looking to start their own businesses. 

No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful. Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure.

To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it?

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